(By comparison, Allrecipes, another popular recipe platform, says it has 125 million average monthly visitors to its site from more than 200 countries.) It is one of the largest cooking platforms in the world, reporting around 100 million visitors each month, from 76 countries. Yet Cookpad has been a global success - from Japan, where it was founded nearly a quarter-century ago, to India, Algeria and Spain. Its recipes prioritize practicality and are mostly created by amateur home cooks. And they should be written by a charismatic cook with a huge Instagram following and an adorable dog.Ĭookpad, a recipe-sharing website and app, flouts all that. They should have the mass appeal to go viral. It takes a certain mix of creativity, ingenuity and crazy to create solutions on the scale we're looking for.There are unspoken expectations the digital realm tends to place on recipes: They should photograph beautifully. We set up our international HQ in the UK and here we’re a start-up, building the global platform and working with our colleagues around the world.Ĭookpad is growing at speed and we’re looking for exceptional people who make things happen. Our heritage is unique: Cookpad was founded in Japan in 1997 and is a listed company in Tokyo. Because we believe that cooking is the key to a happier and healthier life for people, communities and the planet.Īnd when we cook, the choices we make have an impact on ourselves, the people we cook for, the growers and producers we buy from and the wider environment.
Our mission is to make everyday cooking fun. Over 4 million recipes have been created by people in almost 70 countries.
It’s a global platform used by on average around 100 million people every month across the world. Cookpad is a tech company building a community platform that enables people to share recipe ideas and cooking tips.
0 kommentar(er)
